MSc Cognitve Science, BA Sociology. 

His interests lie in building bridges between human experience and modern science through the development of methodologies which allow for the integration of technology in service to personal and collective knowledge. Cristóbal has lead various business ventures related to technology, such as ER, and is currently a founding partner of Vértice Lab, an innovation center for creative industries. His academic career has allowed him to participate in research projects related to the science of consciousness in Mexico, Germany, France, Chile and other countries, and has lead interdisciplinary and intercultural teams in global technological scientific innovation.



Commercial & Development Manager


Publicist specializing in mass media and digital communications with more than 10 years of experience in: Creative agencies; RAYA, media; Initiative, communications media; Canal 13 and Grupo Copesa. The understanding of the behavior of the masses and how the public interacts with the current excessive stimuli, generates an interest in developing an empirical vision of what and how the audience consumes content, generating a complementary view of the audience in sensations, thoughts and emotions.


Research and data analysis

Biologist (UCH), PhD in Neuroscience (PUC), 6 years' experience in scientific research. Dedication: 100%

Gonzalo has extensive experience in applied research and data analysis and has received recognition in mathematics, biology, psychology and philosophy. This broad scope allows him to effectively perform interdisciplinary investigation at a high academic standard. He has been a part of ER since shortly after it was founded, thus he understands its inner workings, goals and mission.



IT Development

Commercial Engineer, master degree in marketing from Adolfo Ibañez University. Since I was little I have always been linked to computers and IT. I have developed different projects for companies related to business software, operations management, and quality management, among others. In Embodied Reports I am in charge of IT development. My objective is to improve the interaction between our devices and the users, creating an online platform that allows the mining and the visualization of the data. In my spare time I compose music and I am a film lover. My academic training in different disciplines has allowed me to have a broad perspective at the moment of managing projects.


Graphic design

Graphic designer from Pontificia Universidad Católica, founder of the company NON (  In the society we live today graphic design plays an important role in people’s communication.  Especially in science, the communication of information has been a weakness, creating contents in a language that not many people understand. In ER we pretend to communicate the information in a way that is clear and understandable for every user. In this way, it pretends to expand the access to the information in order to generate more autonomy in a world that is becoming more complex to understand.



Sociologist of culture.

Sociologist of the Catholic University, has been dedicated to academic research in various subjects and mainly to the study of cultural audiences. He is interested in innovating with the application of social research methodologies to the field of culture and the arts, in the way of providing the tools offered by science at the service of social development and of people. In ER, he is in charge of developing instruments to collect data on habits and consumption of audiences in the cultural industry.